Northeastern Reproductive Medicine
Endless phone tag and voicemail transcription were slowing down new patient onboarding and stretching staff thin. By switching to texting and video visits with OhMD, this fertility clinic saved 10 to 15 hours of staff time a day, grew consultation bookings by 25%, and kept care going even through a pandemic.

Numbers That Speak for Themselves
Moving away from the phone didn't just save staff time. It gave NRM the capacity to grow, support patients through a pandemic, and deliver the kind of immediate, personal care that matters most in fertility treatment.
10 to 15 hours
Staff time saved per day
With 5 minutes saved on each patient interaction and dozens of interactions daily, NRM recovered 10 to 15 hours of staff time every day
25%
Increase in consultation bookings
Even during the early days of COVID-19, consultation bookings grew by 25% thanks to faster, more reliable patient communication
75 minutes per nurse
Voicemail and Follow-Up Time Eliminated
Nurses previously spent 45 minutes listening to voicemails and 30 minutes on follow-up calls per patient, time now freed up entirely by texting
Challenge
Phone Tag Was Slowing Down Growth and Care
In 2019, Northeastern Reproductive Medicine was so bogged down by phone calls that staff struggled to onboard new patients, let alone provide the best possible care to existing ones. Nurses spent 45 minutes a day simply listening to voicemails and another 30 minutes trying to follow up with each patient, often with little success. Even as prospective patients requested initial consultations, getting them booked was a challenge, directly limiting the clinic's ability to grow.
Solutions
Feature 1
Texting to Replace Phone Calls
From scheduling appointments to paying bills, NRM moved patient communication to text, letting staff respond within minutes instead of navigating a phone tree.
Feature 1
Video Visits for Remote Care
OhMD's video visits let NRM continue serving patients securely and remotely when COVID-19 made in-person appointments difficult.
Feature 3
One Platform, Whole Team Access
Patient inquiries flow into a single platform the entire team can access, allowing multiple staff to respond simultaneously and pick up conversations where colleagues left off.
Real world results for a high volume practice
With phone tag out of the way, NRM's staff had the time and tools to focus on what mattered most, growing the practice and supporting patients through one of the most stressful and personal processes they'd face.
25% increase
In consultation bookings, even as the pandemic began in mid-March 2020.
10 to 15 hours saved daily
In staff time, freed up by replacing phone calls with texting across dozens of daily patient interactions.

Don’t take our word for it
"Communication has never been easier and patients like the convenience as well as the prompt responses."
Sam
Billing Assistant and Benefits Administrator, Northeastern Reproductive Medicine


